Overview
Misa Swim is a premium swimwear and resort-wear brand designed in London, with a global mission: to empower women everywhere to feel confident, sexy, and radiant in pieces that are both unforgettable and effortlessly wearable. With its refined aesthetic and commitment to quality, the brand celebrates the spirit of the modern muse—bold, free, and unapologetically feminine.
To mark the brand’s highly anticipated comeback and introduce its new collection, I was entrusted with the creation of a 3D animation that captures the energy, elegance, and sensuality of Misa’s universe. The animation was designed not only as a visual teaser, but as an emotional experience—evoking the essence of summer, the thrill of travel, and the fluidity of movement.
Through carefully selected visual elements and smooth transitions, the animation subtly references key motifs from the new collection. For example, the presence of a starfish, shimmering under sunlight, serves as an abstract nod to the textures, tones, and inspirations behind the upcoming designs. The goal was to create a dreamlike yet modern atmosphere, blending softness and strength, in line with the brand's identity.
This collaboration allowed us to tell a story without revealing everything, sparking curiosity while staying true to Misa Swim’s refined and aspirational image. The 3D environment adds depth and emotion to the brand narrative, offering a fresh and immersive way to connect with Misa’s audience across digital platforms.